Pride N'Joy, known for its high-quality denim, has teamed up with Tenn, a drift team actively competing in both national and international championships. On paper, fashion and motorsport sit in different worlds, yet this collaboration proves how naturally the two can move together.
PnJ has never been only about denim. Our roots run deep in skateboarding, with riders like Ega MP, Saldun, and Deni TX carrying the brand, a reflection of our long-standing commitment to urban culture and extreme sports. Partnering with a professional drift team like Tenn adds a new dimension to that story, merging the razor-edged precision of racing with the bold, free-spirited energy of the street.
“Every piece captures the same feeling of freedom, whether on a skateboard or a drift track.”
The collaboration brings a lineup built for fans of both worlds: t-shirts, work shirts, and work jackets that balance comfort with style, alongside durable denim and accessories like caps and scarves, each carrying a streetwear-meets-speed sensibility. Every piece is made to capture the same feeling of freedom, whether you find it on a skateboard or a drift track.
By fusing skate and drift culture, Pride N'Joy and Tenn are after more than hype-worthy fashion. This is a celebration of a bold, high-energy community, and a bridge between the worlds of streetwear and motorsport.
— Pride N Joy
